Hi! I’m Alyssa.

Texas native, married to my best friend, mom to two awesome kids and a very wise chihuahua.

Back in 2014, my career started in web design and content management for a non-profit. In leading the agency’s website redesign and content migrations, I found a deep passion for content strategy.

Since then, my passion for content strategy and user research has contributed to projects for top financial services clients like Citi and First Citizens Bank.

When I’m not nerding over content, I intentionally explore and enjoy time with my family. One new hobby of mine is watercolor journaling, a method that helps me unwind in the evening.

Thanks for stopping by! I hope something amazing happens to you today :)